Presenting SocialTV

We have the power to love, share, inspire, create, motivate and yes, even hate.  Standing in front a group of people today at The Business Link in downtown Edmonton, you just never know what kind of crowd you’re going to get.  What size, demographic, types of businesses, size of businesses…this is part of the surprise and frankly for me also part of the “juice.”

I started my public speaking career primarily to challenge myself because it scared me.  I did my first business focused presentation approximately 13 years ago, and haven’t look back since.  I constantly look to improve my skills and relish the feedback from audience members.  Especially when I suck, I need to hear it so that I can improve.  That’s part of the business, one should always look to improve, although today’s presentation generally went well.  Despite hearing something negative from an audience member (which is thankfully rare), I love it!  I mean, really love it. 

Today’s presentation on Social TV was unique for three reasons.  One, it’s the first time I’ve presented this particular material on SocialTV, and second, because for the first time I had a public heckler.  Well, atleast my form of a heckler.  During questions, Robert Manolson from the crowd suggested that producing a 5 minute video for a small business owner wasn’t a good thing.  He said it was a “disservice” because we were just handing over the video without any marketing advice, and (essentially leaving the small business owner twisting in the wind) – my words.  

He of course, missed the beginning of the presentation that explained how we would always be willing to help out a business owner in need regarding social media strategies.  How I talked about an integrated approach – “baked in, not bolted on.”  Sure, the price would go up for that advice, depending on what the customer wanted, and that’s business.  The idea is that the customer can choose what level of service they’d like, and we “always” have our clients back!  

Robert rated my presentation on meet-up as not being relevant for the business owner audience in the room.  Well, I believe all businesses should consider social media, video production, and an integrated approach to marketing, while keeping up on new trends like socialTV.  Not sure how that’s not relevant.  You can’t please 100% of the people 100% of the time.  I missed the mark with Robert but it also seemed like he just wanted to banter, sometimes that happens.

I’ve included my presentation to give you a chance to review some of the material I presented and make up your own mind. Robert is certainly entitled to publicly state his opinion at the expense of mine, but I believe the presentation went well and it was relevant.  The feed back I received was very positive and supports my statement, there were several follow-up questions.  I also have a stack of business cards to follow-up on which is always positive and a great litmus test overall.  Thank-you everyone, we certainly look forward to doing business with you.  

Oh yeah, and here’s the third!  I soft launched a new price for fusedlogicTV video production services.  

$199.00 for 5 minutes of studio time.  (some restrictions may apply)  For more information contact us. 780-640-9339 or info@fusedlogic.com 

I’d like to thank everyone who attended my presentation, it was great to have a packed house of enthusiastic business owners.

Here’s the presentation in case you’d like to review it.  Enjoy and please let us know what you think…